Not Your Token Woman with First Female NFL Coach Dr. Jen Welter: Billion Dollar Bite


I’ve been enjoying the Women's FIFA World Cup, and I’m so thrilled to see the conversation on gender equity that has arisen alongside the excitement of the sport. As we continue to be in awe of the performance of so many of the teams, I was inspired to bring this week’s Billion Dollar Bite to a candid conversation with Coach Jen Welter who tackled her football career with tenacity and an unprecedented track record of pioneering firsts.
What does it mean to be the first and the only? How do you turn being seen as the 'token' woman to being taken seriously as a team player? From building on her career in women’s football, which included 2 Gold medals with Team USA, to breaking through the biggest boys club of all, the NFL, as the first female coach in the league, I thought her Billion Dollar Moves deserved a listen this week.
In this episode, you will learn:
1) How to defy crazy odds, even when you’re told you can’t
2) How to not let fear define you
3) How to turn being seen as the ‘token’ woman to being taken seriously as a team player
4) Getting to the big table and bringing your voice
5) The disparity between men and women’s sport and what we must do
About Coach Jen Welter
Before she was the first female to coach the NFL football league in 2015 with the Arizona Cardinals, she was the first woman to play running back in the men’s professional football league with the Texas Revolution. Before that, she was a superstar in women’s football with a highly decorated 14-year career which included four World Championships, two gold medals as a member of Team USA in the 2010 and 2013 IFAF Women’s World Championship, and eight all-star selections.
Not content to stop there, Dr. Jen’s belief in the power of sport to transform society inspired her to create sustainable platforms and inclusive programs to help women become leaders, give girls access and empower kids to overcome challenges through physical, emotional and social well being. She founded Gridiron Girls, the first national movement for girls in flag football. She has been honored and quoted by President Obama as a female pioneer and role model. She has coached everyone from kids in sports camps to C-level executives, on how finding your voice and having fearless conversations can fuel positive change.
When the Coronavirus pandemic hit, she teamed with Creative Director and Founder of Jayne Agency, Brooke Foley to create the Critter Fitter book series, the world’s first social, emotional and physical wellness series for young kids. Covering themes ranging from social distancing and mask wearing to resilience and wellness through movement, Critter Fitter offers a holistic platform for parents and children to solve a range of complex problems, giving youth a voice through conversations, tools and experiences.
Dr. Jen’s message of overcoming life’s obstacles with grit, tenacity and limitless possibility has received worldwide acclaim, by audiences ranging from global companies and top schools to brands, nonprofits and professional sports teams.
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𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐃𝐨𝐥𝐥𝐚𝐫 𝐌𝐨𝐯𝐞𝐬
The Top Global VC Podcast for Founders & Funders | Backed by HubSpot Podcast Network
In venture, every move can make—or break—a billion-dollar outcome. Hosted by Sarah Chen-Spellings, award-winning entrepreneur, investor, and venture insider, Billion Dollar Moves pulls back the curtain on the strategies, stumbles, and breakout moments that define the world’s most iconic companies.
From boardroom power plays to investor backchannels, you’ll hear the untold stories behind iconic companies like YouTube, Canva, and Vimeo, and go inside the minds of those moving capital at firms like Sequoia, Lightspeed, and beyond.
Whether you're chasing your first $10M—or your next billion—this show is your front-row seat to how the smartest founders and funders win. Think raw, unfiltered, no-BS insight—designed to help you move faster, smarter, and bolder.
This isn’t just another business podcast. This is your billion-dollar playbook.
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